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Electric Car Sales in Europe Thrive in 2025 Despite Declining Incentives

Explore the thriving European EV market in 2025, showcasing growth, leading models, and industry responses amid challenges.

Theresa Ferner | Feb 26, 2025 | 4 min read

Table of Contents

The year 2025 marks a strong recovery and continued growth for the automotive industry. Despite reduced government incentives, the markets for electric and hybrid vehicles in Europe continue to show impressive gains. Forecasts indicate that around 2.66 million new electric cars will be registered in Europe in 2025, representing a 38% increase compared to the previous year.

European Electric Car Market Thrives in Early 2025

The first months of 2025 indicate a significant upswing in electric mobility across Europe.

Overall Growth

  • Germany as a Pioneer: In January 2025, 34,498 electric cars were newly registered in Germany, reaching a market share of 16.6% and marking a 53.5% increase compared to the previous year.
  • Europe-Wide Development: By the end of 2025, electric vehicles are expected to account for 20.4% of the total European vehicle market, reflecting a 43.4% increase compared to 2024.

Market Share Expansion

  • Rising Share: Electric vehicles reached a market share of 16.6% in Germany in January 2025.
  • Affordable Models: The introduction of new, budget-friendly electric models under €25,000 significantly contributes to the further spread of electric vehicles.

Leading Models and Manufacturers

  • Volkswagen at the Forefront: Volkswagen leads the market with models such as the ID.7, which was the best-selling electric car in Germany in January 2025, with 3,140 new registrations.
  • Rise of Chinese Manufacturers: Chinese companies like SAIC Motor Corp. are experiencing significant sales growth and expanding their presence in the European market.

Competitive Dynamics and Market Leaders in the European Electric Car Sector

The dynamics of the European electric car market in 2025 are shaped by various key players.

Key Players and Performance

  • Volkswagen as Market Leader: With a broad range of electric models and improved charging infrastructure, Volkswagen has strengthened its market position.
  • Chinese Manufacturers on the Rise: Companies like SAIC Motor Corp. are gaining market share with competitive models and attractive pricing.

Market Share Details

  • Battery Electric Vehicles (BEVs): BEVs are expected to reach a 20.4% market share in Europe by the end of 2025.
  • Demand for Affordable EVs: The availability of models under €25,000 is driving wider consumer adoption.

Political Framework and Future Prospects

  • Boosting EV Demand: The European Commission is planning measures to stimulate demand for electric vehicles and support local battery production.
  • Stricter CO₂ Emission Regulations: Starting in 2025, fleet-wide CO₂ emissions must be reduced by 15%, accelerating the transition to electric vehicles.
  • Infrastructure Investments: Governments are investing heavily in expanding charging infrastructure and providing incentives for fleet electrification.

Cardino's Role: Streamlining the Buying and Selling Process for Electric Vehicles

Cardino eliminates unnecessary complications in the buying and selling of electric cars for used car dealers and businesses. Our platform enables a seamless transaction process for electric and hybrid vehicles and provides dealers with an efficient way to expand their inventory. Transparent price evaluations and optimized trade routes facilitate market access.

Conclusion

In 2025, the European electric car market is experiencing robust growth, driven by technological innovations, political support, and shifting consumer preferences. While some manufacturers face challenges, others benefit from the rising demand for environmentally friendly vehicles. Platforms like Cardino play a crucial role in facilitating the transition to sustainable mobility, providing efficient solutions for both sellers and buyers of electric vehicles.

FAQs

Why is the European electric car market growing in 2025?

Growth is driven by stricter CO₂ emission regulations, falling battery prices, and the introduction of more affordable electric models.

Which electric car models are in high demand in Europe in 2025?

Models from European manufacturers like the Volkswagen ID.7, as well as vehicles from Chinese manufacturers like SAIC Motor Corp., are gaining popularity.

How is the European Commission supporting the EV market?

The Commission is implementing measures to boost EV demand and support local battery production to strengthen the competitiveness of European manufacturers.

What role does Cardino play in the electric vehicle market?

Cardino simplifies the buying and selling process for electric and hybrid vehicles through transparent processes and provides an efficient platform for dealers and businesses.

What challenges remain for the European electric car market?

Despite growth, challenges such as expanding charging infrastructure, securing raw material supplies for batteries, and competition with international manufacturers remain significant.